It’s About Perception…
When visitors go to your website they are instantly deciding whether you are credible and what level of trust they will have in you. Having quality photos can make or break the design and set the tone of your website. Really great photos encourage your visitors to participate in your website story rather than hit the back button and leave.
In addition, high resolution, quality photos indicate the amount of effort you put into the design of your website. Visitor perception is that this is the same kind of effort you would put into your work.
Although hiring a professional photographer may be a costly option, it is often worth the extra expense. If you decide to take photos yourself, invest in a high quality camera, shoot in raw mode, and make sure to examine the photo’s details and retake if necessary to remove unsightly clutter. If you take a little more time to get the “perfect” photo, your visitors will have more confidence in your company which will help influence them to do business with you.
Website Words of Wisdom