Links on your Website Good or Bad?

Should you avoid linking to other websites?

For the most part, links on your website to other websites can be good, As long as these outbound links are relevant to your business they can help build your credibility. Valuable links will direct visitors to other objective sources about you and your company. For example, links to articles and news topics help to reaffirm your expertise in a subject matter and can make you an authority of sorts. And reputable links will help your website and those pages you are linking to rank higher.

Beware of having too many links, links to sites with no useful content, or broken links. Be careful that you don’t link to websites that may direct your visitors to your competitors. Visitors can get confused and you run the risk of sending them away from your site.

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